What to Know:
- SUI down by 6.5% amid token unlock fears and market-wide caution.
- $146.55M unlock on Nov 1 triggers anxiety and liquidations.
- SuiNS retroactive airdrop and EA co-founder Bing Gordon joining the Sui Foundation.
Sui (SUI) dropped 6.5% in the last 24 hours and is now trading at about $2.35. The drop comes as investors get more worried about the upcoming $146.55 million token unlock on November 1. The prices are already unstable because of stop-loss liquidation and market caution, and this unlock will put even more pressure on the price of the token.
Token Unlock Anxiety
Traders are worried about a possible supply hit that could push prices down even more if recipients decide to sell after the $146.55 million worth of SUI, which is about 64M tokens at $2.29 each, is unlocked tomorrow. There have been incidences in the past where SUI prices have dropped by 7-12% in the week before big unlocks.
On October 30, SUI dropped down to $2.29 mark after breaking below the $2.41 support level, triggered by a sudden 160% surge in trading volume (suggesting stop-loss selling and leveraged liquidations), but buyers managed to defend the $2.27-$2.29 zone.
SuiNS Rewards Airdrop
Despite the market dip, Sui has seen major positive news. The Sui Name Service (SuiNS) announced a retroactive rewards airdrop for its earliest community members. This isn’t just another token giveaway; it’s a way to thank people who voted and took part in SuiNS DAO governance between November 2024 and June 2025.
Eligible users automatically get staked NS tokens, which give them voting power that builds up over time. This rewards people who stay involved instead of people who just guess. There is no claiming process or gas fees. Rewards are already available on the official SuiNS voting platform.
This project strengthens the DAO by making sure that active community builders keep control of the governance. This arrangement is in alignment with Sui’s long-term goal of having identity and community-driven governance on the blockchain.
Gaming Legend joins Sui Foundation
Bing Gordon, co-founder of Electronic Arts (EA) and a veteran executive behind legendary games like The Sims and Lord of the Rings: Battle for Middle-earth, has joined the Sui Foundation as an advisor.
Gordon has worked in the gaming and creative industries for decades and is also on the board of Take-Two Interactive, which owns Grand Theft Auto. His participation shows that Sui wants to combine blockchain technology with new ideas in Web2 gaming. As the Sui Team said, “The legend who shaped gaming’s past is now helping build its future on Sui.”
AI and DeFi Breakthroughs
While traders fixate on short-term price moves, Sui’s tech progress continues to impress. Earlier this week, Adapt, a multi-agent quantitative trading protocol, became the first project to launch on Sui’s AI-focused Surge platform. Surge helps AI-driven Web3 projects get started by locking up 90% of the tokens until certain goals are met.
Additionally, Coinbase Prime integrated SUI staking through Figment, joining Solana and Aptos. Institutional staking support could reduce circulating supply and attract long-term holders, especially as SUI ETF speculation builds.
Final thoughts
People are scared of token unlocks and technical triggers, causing short term falls. However, the long-term outlook for Sui still looks good. In a few days, it will be revealed whether investors treat the November 1 token unlock as a buying opportunity or stay cautious. However, one thing is clear that Sui is still making real progress in some of the most exciting areas of crypto.
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