Refine Group, a Swedish digital commerce company, has initiated a Bitcoin reserve strategy aimed at bolstering its financial stability. The company raised 10 million Swedish krona (around $1 million) through a directed share issue to fund its first Bitcoin acquisition.
The announcement makes Bitcoin an important item in the treasury of Refine since the company considers that the finite supply of Bitcoin and its global liquidity would contribute to the creation of long-term shareholder value.
Refine Taps BTC Treasury Strategy to Drive Crypto Expansion
The new plan of Refine involves the use of Bitcoin accumulation as part of its general plans of expanding its business. The company is also making a broadening move into Digital Assets segment that would lead the company in future growth.
Resorting to Bitcoin as one of the reserve assets, Refine aims to increase the effectiveness of the capital while drawing the attention of Web3-friendly partners. The company believes that by doing so, it will also exploit the increased appetite with regard to digital assets in the emerging digital economy.
The money raised at the issuing share will go directly to the Bitcoin treasury strategy. The shares offered by the company were over 54 million and the subscription price was 0.1839 krona per share which was determined by the latest trading averages. The founder of Caldas Capital, Joao Caldas became the largest shareholder following the funding round and this strengthens the company on its strategic path.
Aiming for Transparent Shareholder Value
As a measure to monitor the value of its Bitcoin portfolio, Refine will launch a metric, which is known as Bitcoin per Share, starting July 16. This measure will show what percentage of Bitcoin the company has to its whole amount of share outstanding so that shareholders have a better understanding on what the treasury strategy has been creating.
Refine aims to show how its Bitcoin reserve will contribute to long-term value creation while continuing to grow its core digital commerce business.
🚨JUST IN: 🇸🇪 Refine Group AB is launching a #bitcoin treasury strategy and raised 10 MSEK via a directed share issue to fund its first BTC purchase. pic.twitter.com/PwOeyWuBVw
— NLNico (@btcNLNico) July 16, 2025
Although the share issue has led to a 45% dilution of the stockholders, the board of Refine is of the opinion that this move will augur well in the future of the company. The augmented capital base will assist in growing the business operations of the company in Digital Assets, which will stand the company in a good position of growth in the future.
Refine’s Bitcoin-focused approach signals a commitment to long-term planning and transparency, aligning with global trends toward digital asset adoption in corporate treasuries.
Rising Trend of Corporate BTC Adoption Across Europe
Refine’s Bitcoin treasury initiative is part of a larger European trend of corporate Bitcoin adoption. Companies in the Nordic region, such as Fragbite Group and H100 Group, are embracing Bitcoin as a reserve asset.
This is part of the shift toward more trust in Bitcoin as store of value especially with signs were there are plans to include Bitcoin in official reserves of Sweden with this being put forward by the law givers in the country. The move by Refine offers it a place among the progressive firms in the frontline in this new financial future.
