Michael Saylor’s Strategy has once again bolstered its Bitcoin treasury, adding 6,220 BTC between July 14 and July 20. The acquisition cost the firm approximately $739.8 million in cash, reflecting an average price of $118,940 per Bitcoin. This raises the total company holdings to a whopping 607,770 BTC, which is currently valued at more than $74 billion at current market prices.
Michael Saylor’s Strategy Ramps Up Bitcoin Holdings
According to a filing with the U.S. Securities and Exchange Commission, the new purchase pushes Strategy’s total investment in Bitcoin to $43.61 billion. With the average acquisition cost sitting at $71,756 per coin, the company now enjoys unrealised profits of roughly $28.1 billion. The item was bought through capital raised with convertible note and operational cash flows.
Strategy has acquired 6,220 BTC for ~$739.8 million at ~$118,940 per bitcoin and has achieved BTC Yield of 20.8% YTD 2025. As of 7/20/2025, we hodl 607,770 $BTC acquired for ~$43.61 billion at ~$71,756 per bitcoin. $MSTR $STRK $STRF $STRD https://t.co/8z5HygrDWs
— Michael Saylor (@saylor) July 21, 2025
Strategy also raised capital through selling its shares of the MSTR which total to 1.63 million to raise a capital of 736.4 million. Also there were additional sales of minor stock amounting to more than:3.9 million. Even with the large expenditure, Strategy remains with more than $17 billion in ability to issue Stocks under its existing at-the-market program to which it has access to 21 billion.
Bitcoin Yield Climbs Near 25% Target
The new purchase boosted Strategy’s year-to-date Bitcoin yield to 20.8%, inching closer to its revised 25% target. This target was initially established by the company at 15% but it revised the target as a result of better-than-anticipated performance.
The yield was introduced in August 2024, and it tracks the ratio change of BTC holdings and diluted shares outstanding. The yield had already reached its peak to 74.3 % earlier this year.
Bitcoin started last week above $122,000 before dipping to $116,000 and stabilising around $118,000. Strategy’s acquisition reflects continued confidence in long-term Bitcoin growth, particularly as it maintains the largest public corporate BTC treasury.
More Firms Follow Michael Saylor’s Strategy
Strategy’s aggressive Bitcoin accumulation has inspired other companies to adopt similar balance sheet models. The number of public firms holding Bitcoin has now reached 141. Notable names include Marathon Digital, Riot Platforms, Twenty One, and Metaplanet in Japan.
The firm recently surpassed the 600,000 BTC mark after purchasing 4,225 BTC for $472.5 million earlier in July. With 10,455 BTC bought so far this month, July’s total trails June’s 17,075 BTC haul but maintains strong momentum.
Separately, Strategy’s executive vice president, Wei-Ming Shao, sold 10,900 MSTR shares, worth $4.9 million. This followed a $25.7 million sale the previous week, per SEC filings.
With Bitcoin’s recent rally and Strategy’s aggressive moves, the firm further solidifies its position as the top corporate Bitcoin holder globally.