- Gemini adds 14 U.S. stocks to EU tokenized platform.
- Arbitrum enables 24/7 trading with fractional share accessibility.
- Competition rises as Robinhood and Bybit expand tokenized offerings.
Gemini has launched the third wave of its tokenized stock listings in the European Union, adding 14 new U.S. equities. The latest rollout expands its offerings to 37 tokenized stocks since late June. The new additions were revealed on July 14 during Gemini’s “List-a-Thon” livestream.
Tokenized Stocks See EU Growth as Gemini Broadens Offerings
The new lineup includes popular names such as Nike, McDonald’s, Starbucks, Coca-Cola, and Adobe.Arbitrum is an L2 network of Ethereum where investors may access these assets 24/7.
Prices of all tokenized stocks are pegged with their analogs on the many stocks in the U.S., and stocks are held in a regulated custodian.
Gemini has added new tokenized U.S. stocks — including Nike (NKE), McDonald’s (MCD), Starbucks (SBUX), Coca-Cola (KO), and Yum! Brands (YUM) — for EU investors. Issued on the Arbitrum blockchain in partnership with registered broker Dinari, the offering follows previous listings…
— Wu Blockchain (@WuBlockchain) July 15, 2025
This action reflects the approach of Gemini to match the increased demand in the jurisdiction where crypto regulations are more evident, including the EU. The expansion provides retail investors access to U.S. equities beyond standard market hours, with a trading fee of 1.49%.
Gemini Taps Arbitrum to Deliver 24/7 Stock Trading in the EU
All newly listed tokenized stocks are minted on Arbitrum, supporting low-cost, real-time transactions. This blockchain solution allows for fractional ownership and continuous trading, bypassing traditional market limitations.
These tokens are issued in partnership with U.S.-based Dinari which is in partnership with Gemini. Dinari performs as the official transfer agent and broker-dealer and each token is described one-to-one by the underlying stock.
The third listing phase features stocks from multiple sectors. SaaS entries include Adobe, Cisco, Snowflake, and Hut 8. The consumer lineup adds McDonald’s, Nike, Starbucks, Coca-Cola, Yum! Brands, and Ford.
For travel-related stocks, investors gain access to Uber, Delta Air Lines, Booking Holdings, Rocket Lab, and Carnival Corporation.
Rising Competition in Tokenized Securities Market
The growth of Gemini is happening against the rising competition in the EU market of tokenized assets. Competitors such as Robinhood, Bybit and Kraken are also launching comparable features. Robinhood has ever-listed more than 200 tokenized stocks on Arbitrum to European customers.
These developments reflect rising interest in tokenized equities across the continent. Gemini’s offering is managed under Gemini Intergalactic EU Artemis, regulated by the Malta Financial Services Authority and compliant with MiFID regulations.
Gemini wants to enjoin wider retail involvement with flexible trade hours and the ability to trade anything down to a fractional share. This relocation allows the platform to play a major role in the changing environment associated with digital securities.
