Key Highlights
- Dogecoin soars 6% as the first DOGE ETF from REX-Osprey went live on September 18
- This is the first Dogecoin-focused ETF, which is listed on the Cboe BZX Exchange
Dogecoin (DOGE) has soared over 4.33% as the first Dogecoin ETF from REX-Osprey went live on September 18. This is the first U.S.-based exchange-traded fund (ETF) dedicated entirely to the popular meme cryptocurrency.
🚨BREAKING: DOGE SURGED 7.5% AS ETF+
CORPORATE RESERVE HITS THE MARKET.✔️ First DOGE ETF by Rex Osprey
✔️ Thumzup adds 7.5M DOGE ($2M)Meme → mainstream. 🚀
Will $DOGE breakout from here? 👀 pic.twitter.com/Csj5OFlaPR
— cryptothedoggy (@cryptothedoggy) September 18, 2025
At the time of writing, DOGE is trading at around $0.28 with an impressive market capitalization of $42.53 billion, according to CoinMarketCap.
Euphoria Sparks in Dogecoin Community
The REX-Osprey Dogecoin ETF started trading on September 18 on the Cboe BZX Exchange under the ticker symbol of DOJE. Created by financial firms REX Shares and Osprey Funds, this new investment product holds actual DOGE tokens combined with cash and U.S. Treasury bonds in a regulated structure that provides investors with a safer way to gain exposure to the cryptocurrency.
Cryptocurrency-based ETFs are becoming attractive investments for investors, as they do not require digital wallets or exchange accounts. Also, this investment product allows investors to avoid the volatility and risk associated with the underlying cryptocurrency.
Greg King, CEO and founder of REX Financial and Osprey Funds, said that, “Investors look to ETFs as trading and access vehicles. The digital asset revolution is already underway, and to be able to offer exposure to some of the most popular digital assets within the protections of the U.S. ’40 Act ETF regime is something REX-Osprey™ is proud of and has worked diligently to achieve.”
Investors will be able to purchase shares of DOJE through their existing brokerage accounts, just like they would purchase shares of Apple or Microsoft.
The fund launched at approximately $25 per share, which reflects both the value of the underlying DOGE and the structure of the fund. At the time of launch, Dogecoin itself was trading around $0.28 per token.
The ETF’s creation follows the successful launch of a similar product for Solana cryptocurrency by the same companies, which has already attracted over $275 million in investments.
This development is particularly major because it represents mainstream financial acceptance of a cryptocurrency that began as an internet joke based on a Shiba Inu doge meme.
Thumzup Media Adds 7.5 Million Dogecoin in Strategic Reserve
A digital media company with connections to Donald Trump Jr. has made a significant investment in DOGE, purchasing $2 million worth of the popular meme cryptocurrency.
Thumzup Media Corporation, a publicly-traded advertising company, announced on September 17, 2025, that it had acquired 7.5 million Dogecoin tokens on the open market.
The purchase shows the company’s first direct investment in cryptocurrency and signals its strategic shift from traditional advertising technology toward digital assets and blockchain infrastructure.
The company’s CEO, Robert Steele, explained that the Dogecoin acquisition supports their “sustainable crypto treasury” strategy. The company’s board has approved plans to invest up to $250 million in various digital assets, including Bitcoin, Ethereum, and several other major cryptocurrencies, alongside Dogecoin.
In addition to purchasing Dogecoin directly, Thumzup has proposed acquiring a cryptocurrency mining company called DogeHash Technologies.
This acquisition would bring 2,500 active Dogecoin mining machines into the company’s operations, with another 1,000 machines on order. The combined company plans to rebrand and focus on becoming a leading platform for Dogecoin mining and related services.
The company has also appointed two cryptocurrency experts to its advisory board to help guide its expansion into the memecoin ecosystem. These moves show growing corporate interest in DOGE, which began as a joke cryptocurrency but has gained substantial mainstream attention and adoption.
Thumzup is not alone in this trend. Several other companies have recently announced significant investments in Dogecoin, following a pattern established by companies like MicroStrategy that have added substantial Bitcoin holdings to their balance sheets.
Another publicly-traded company, CleanCore Solutions, has raised $175 million specifically to build a DOGE treasury and has already acquired over 600 million tokens.
These corporate investments represent a significant evolution for Dogecoin, transforming it from an internet meme into a serious asset considered by established businesses. As more companies explore cryptocurrency investments, DOGE’s practical applications in payments and other financial services continue to expand.
Also Read: Dogecoin Price Nears Breakout as Thumzup Bets Big on DOGE
